5408 W. Friendly Ave., Greensboro, NC 27410 - 336-292-0411
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Dr. Goldenberg, Dr. Pierce and Dr. Applebaum - Pediatric Dentists in Greensboro, NC

Our Doctors

Dr. Marc E. Goldenberg

Dr. Marc Goldenberg - Pediatric Dentist in Greensboro, NCDr. Marc E. Goldenberg has practiced pediatric dentistry in Greensboro since 1984. He graduated from Georgetown University School of Dentistry in Washington, D.C. He then completed two years of postgraduate training in pediatric dentistry at the Eastman Dental Center in Rochester, N.Y.

He is a member of the American Academy of Pediatric Dentistry, the American Dental Association and numerous local and regional dental organizations.

Marc and his wife, Ellen, are the proud parents of two wonderful daughters, Lindsay and Tracy. Lindsay and her husband, Tyler, have given Marc and Ellen two very playful and active grandsons, Hayden and Logan. Dr. Goldenberg's hobbies include travel, yard work, music and sports. Sophie, an adorable yellow lab, is a valued confidant and companion.



Dr. Kate M. Pierce

Dr. Kate M. Pierce is a native of Greensboro. She graduated Phi Beta Kappa from the University of North Carolina at Chapel Hill with a Bachelor of Arts. She then received a D.D.S. with highest distinction from the University of North Carolina at Chapel Hill.

Following dental school, she completed a three year pediatric dentistry residency program and received a Master's of Public Health at the University of North Carolina at Chapel Hill. Dr. Pierce is a Diplomate of the American Board of Pediatric Dentistry. She is also a member of the American Academy of Pediatric Dentistry, the American Dental Association, and several state and local dental societies. Dr. Pierce is an adjunct faculty member at the UNC School of Dentistry where she teaches in the pediatric dentistry clinic.

Dr. Pierce has a sincere passion for her profession.  As a mother of three she employs a true “mother’s touch” as she interacts with her patients and their parents.  When she is not working, she enjoys spending time with her family. She and her husband, Brian, are the proud parents of two sons, Cason and Turner, and a daughter, Howell.

Dr. Matthew S. Applebaum

Dr. Matthew Applebaum - Pediatric Dentist in Greensboro, NCDr. Matthew S. Applebaum is a native of New Jersey where he graduated from Rutgers University. He then attended the University of Pennsylvania in Philadelphia, P.A. where he completed a Doctorate in Dental Medicine and a Masters of Higher Education. Following dental school, Dr. Applebaum completed a two year residency at The Harvard School of Dental Medicine and The Boston Children’s Hospital. While there he trained with the Cranio-Facial Cleft Palate team and consulted with the Hematology, Oncology, and Cardiology Departments. In addition, he was a clinical instructor in Pediatrics at the Harvard School of Dental Medicine.

Dr. Applebaum is a board certified pediatric dentist and is a member of the American Academy of Pediatric Dentistry and the American Dental Association. He joined the Greensboro Center for Pediatric Dentistry in September 2006. His easy-going, light-hearted manner helps to make children of all ages feel at ease. Dr. Applebaum enjoys singing and telling jokes to his patients so they feel right at home. He is passionate about providing excellent dental care in a non-traumatic manner and educating patients and their parents on how best to prevent dental disease.

Dr. Applebaum lives in Greensboro with his wife, Dr. Elizabeth Applebaum, an endodontist with Drs. Beavers and Keating. They have two daughters Samantha Grace and Elliot Paige. When he is not practicing dentistry, Dr. Applebaum likes to play tennis and spends a good portion of his time cleaning up after his very messy doggie, Riley.


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Pediatric Dentist in Greensboro, NC